Now, information is the center of intelligence. Earlier, owning tangible assets was seen as a status symbol and a sign of respect (Lee and Choi, 2020). But currently, data has become a proxy for tangible assets. Fresh information is the authority across the world and is even bigger than humans and organizations holding stale and useless data. Data is being used today as a weapon to dominate others and dominate the competition. It is not very long ago when people used to restrict access to data, but today people have very easy access to data. They can analyze the data and make complex decisions using the same. These days all the businesses around the world are happy to invest in data management than any other running and management needs and demands. According to KPMG AI investments will grow from $12.4 billion (2018) to $232 billion (2025). AI will choose proactively rather than reactively with deep learning. AI is currently used in various sectors such as healthcare, e-commerce, logistics, supply chain, and transportation, and is also likely to be used to a great extent in stock trading. The world economy will gain an additional $15.7 trillion by 2030 due to AI. Quite surprisingly, this figure will be higher than the contribution made by India and China combined.
Artificial Intelligence (AI) has already started making its mark on the business world, and the future looks extremely bright. As AI capabilities get better day by day, it is bound to have a huge impact on various functions of business operations and decision making. From enhanced automation to improved customer experience, AI is going to revolutionize the way organizations function and create value. One of the critical areas where AI will be able to leave an impressive mark is automation. AI technologies such as robotics process automation (RPA), machine learning, and natural language processing are capable of automating time-consuming and monotonous work so that human labor can become more strategic and creative (Friedman, 2021). It can contribute to greater efficiency, lower operating expenses, and faster turnaround times. AI-based automation has already proven its worth in industries such as manufacturing, customer care, and logistics, and its growing use in other sectors is bound to reshape business processes.
Better decision making is another key contribution of AI to the future of business. AI algorithms can consume and analyze large amounts of data from various sources, enabling companies to make smarter and data-driven decisions. AI is capable of unlocking hidden insights, patterns, and relationships so that business executives can make calculated decisions about enhancing strategy, anticipating market trends, and future performance. From forecasting customer behavior to optimizing supply chains, decision making through AI promises to create new avenues for expansion as well as compete. Moreover, the customer experience will be transformed through AI as well (Goodfellow et al., 2016). With the use of AI technologies, businesses are now in a position to tailor interactions and deliver personalized experiences to individual consumers in large volumes.
Machine learning algorithms and natural language processing can be used to draw conclusions from customer tastes, forecast their demands, and generate personalized recommendations. AI chatbots and virtual assistants can provide enhanced customer care by reducing response times and increasing satisfaction. With continued improvements in AI, businesses will be able to create highly customized and end-to-end customer experiences, leading to greater customer loyalty and additional revenue (Gupta & Kapoor, 2020). Furthermore, AI will shatter business analytics and insights. Since AI is capable of processing and analyzing huge volumes of data, it can derive useful insights that would not have been possible otherwise. AI analytics can dig out market trends, detect potential risks, and improve business processes. With the integration of AI technologies such as Big Data and IoT, companies are in a position to gain actionable and real-time insights to enable smart decisions as well as maintain competitiveness. Concern and contemplation about the future of AI for companies should be given importance.
Ethical concerns, privacy, and ethical information management are the most important areas that must be addressed in a suitable manner when producing AI systems. Firms should base AI systems on clear, transparent, and non-biased data to ensure that they will not continue discrimination and prejudices. Secondly, it is important to take into account the potential impact on jobs as well as displacement of labor as AI-based automation is likely to change the character of work and require new qualifications (Gupta and Pedder, 2009).
Conclusion
An appropriate investment strategy is used to get the best performance from AI. If the objective is challenging to define and also, human intervention becomes necessary to change the mix of decision variables for emotional and non-systemic reasons. If we start using machines to predict and invest in all stock price movement, the entire market will move towards an automated stock market and the market will give us automated returns on investment.
Here, to stay ahead of the machine-based market, we need to seek new knowledge and shift our thinking. The future of business and artificial intelligence has a lot in store. From automation and decision-making to analytics and customer experience, AI has the potential to transform how businesses do business and create value. As AI continues to develop, organizations will be able to automate processes, make better decisions, deliver tailored experiences, and find actionable insights. But companies must also understand the ethical factors and general impact on society of adopting AI. Through embracing AI responsibly and regulating it accordingly, business organizations are able to harness the full potential of AI and ensure future innovation, growth, and competitiveness.
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